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Small Business Web Hosting
Small businesses have a unique set of requirements when it comes to web hosting—different from personal websites and different from larger businesses. This article discusses small business web hosting, and what is needed for small business web hosting.
The Needs of Small Businesses in Web Hosting
Small businesses that are making a move to a web presence have some particular needs, though these can vary somewhat depending on the business involved. Typically, small businesses need some disk space, some email, some bandwidth, and a way to post content, a shopping cart that allows for their full product range and is easy for customers to use.
Other requirements include really good 24/7/365 technical support, preferably by phone, excellent FAQ answers and how-to documentation, the highest possible uptime guarantee, and the ability to grow with the same host, whether this means moving to a new plan or simply adding more disk space and bandwidth, or switching shopping carts. Google analytics and other methods of tracking and analyzing site data are also a key element.
Small businesses that ship may require integration of shipper information and tracking, while small businesses that offer products for download will require the technology to securely provide pdfs, mp3s, software, or images, for example in a system that prevents fraud and is error-free.
What Small Businesses Don't Need
One of the important goals for a small business owner is to find a website hosting program in which one is paying for what one really needs. With web hosting plans that offer enormous numbers of email accounts, many applications, one can end up paying for all kinds of features that will go unused. Web hosting with very advanced features for the dedicated IT staff may be over the head of the small business owner who learns enough to run one small site, but is has neither the time nor the training to deal with more complex and esoteric technology.
Examples of Small Business Web Hosting Solutions
The path small businesses choose to follow to meet their web hosting needs may be quite different. Here are some examples:
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